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    Sale
    Wilson-And-Frenchy-Knitted-Overalls-Blush-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Knitted-Overalls-Bluestone-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Knitted Overalls - LUCKY LASTS - BLUSH - 18-24 MONTHS ONLY
    Wilson & Frenchy
    $53.72 $79.00 You Save 32%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Tierra Grech & Co. Junior Backpack (Multiple Variants) - Naked Baby Eco Boutique
    Wheat Grech & Co. Junior Backpack (Multiple Variants) - Naked Baby Eco Boutique
    Grech & Co. Junior Backpack - LUCKY LASTS - TIERRA & WHEAT ONLY
    Grech & Co.
    $119.40 $199.00 You Save 40%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Wisp / Newborn Aster & Oak Organic Ruffle Onesie (Multiple Variants) - Naked Baby Eco Boutique
    Aster-And-Oak-Organic-Ruffle-Onesie-Aster-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Ruffle Onesie - LUCKY LASTS - WISP - NEWBORN & 0-3 MONTHS ONLY
    Aster & Oak
    $26.00 $50.00 You Save 48%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Grech-and-Co-Childrens-Sustainable-Umbrella-Tierra-Side-View-Naked-Baby-Eco-Boutique
    Grech & Co. Children's Sustainable Umbrella (Multiple Variants) - Naked Baby Eco Boutique
    Grech & Co. Children's Sustainable Umbrella - LUCKY LASTS - TIERRA ONLY
    Grech & Co.
    $35.20 $55.00 You Save 36%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    T-shirt for babies and kids with watercolour giraffe print by the right waist, three coconut buttons by the left shoulder, and contrasting taupe sleeves
    Brown-haired baby boy wearing a t-shirt with watercolour giraffe print on the right side, and contrasting taupe sleeves. He's wearing the t-shirt with blue shorts.
    Aster & Oak Organic Cotton Savanna Print Top
    Aster & Oak
    $37.24 $49.00 You Save 24%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Grech-and-Co-Bum-Bag-Laguna-Naked-Baby-Eco-Boutique
    Grech-and-Co-Bum-Bag-Atlas-Naked-Baby-Eco-Boutique
    Grech & Co. Bum Bag (Multiple Variants)
    Grech & Co.
    $67.20 $105.00 You Save 36%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Ollie Octopus / Premmie Wilson & Frenchy Organic Slub Knotted Hat (Multiple Variants) - Naked Baby Eco Boutique
    Fruity / Premmie Wilson & Frenchy Organic Slub Knotted Hat (Multiple Variants) - Naked Baby Eco Boutique
    Wilson & Frenchy Organic Slub Knotted Hat (Multiple Variants)
    Wilson & Frenchy
    $13.80 $23.00 You Save 40%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Aster-And-Oak-Organic-Duck-Print-Flutter-Onesie-Naked-Baby-Eco-Boutique
    Happy-Baby-Wearing-Aster-And-Oak-Organic-Duck-Print-Flutter-Onesie-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Duck Print Flutter Onesie
    Aster & Oak
    $44.00 $55.00 You Save 20%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Butterscotch Bambeado Baby Baltic Amber Extension Piece - Naked Baby Eco Boutique
    Cognac Bambeado Baby Baltic Amber Extension Piece - Naked Baby Eco Boutique
    Bambeado Baby Baltic Amber Extension Piece
    Bambeado
    $8.96 $14.00 You Save 36%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Aster-Oak-Organic-Lavender-Knit-Cardigan-Naked-Baby-Eco-Boutique
    Little-Girl-Wearing-Aster-Oak-Organic-Lavender-Knit-Cardigan-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Lavender Knit Cardigan
    Aster & Oak
    $76.00 $95.00 You Save 20%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Pink Lemonade / Newborn Wilson & Frenchy Organic Rib Stripe Singlet (Multiple Variants) - Naked Baby Eco Boutique
    Anchor Blue/Rust / Newborn Wilson & Frenchy Organic Rib Stripe Singlet (Multiple Variants) - Naked Baby Eco Boutique
    Wilson & Frenchy Organic Rib Stripe Singlet (Multiple Variants)
    Wilson & Frenchy
    $14.03 $30.00 You Save 53%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Wilson-And-Frenchy-Organic-Rib-Stripe-Kimono-Top-Plum-Stripe-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Rib-Stripe-Kimono-Top-Toffee-Stripe-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Rib Stripe Short Sleeve Kimono Top (Multiple Variants)
    Wilson & Frenchy
    $24.00 $40.00 You Save 40%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Wilson-And-Frenchy-Organic-Stripe-Rib-Henley-Top-Deep-Sea-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Stripe-Rib-Henley-Top-Nougat-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Stripe Rib Henley Top - LUCKY LASTS - 0-3 MONTHS ONLY
    Wilson & Frenchy
    $27.20 $40.00 You Save 32%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Quincy-Mae-Organic-Cotton-Zipsuit-Blossom-Naked-Baby-Eco-Boutique
    Quincy-Mae-Organic-Cotton-Zipsuit-Stars-Naked-Baby-Eco-Boutique
    Quincy Mae Organic Cotton Zipsuit - LUCKY LASTS - 18-24 MONTHS ONLY
    Quincy Mae
    $40.80 $60.00 You Save 32%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    A yellow Wilson & Frenchy Organic Terry Tie Singlet made from GOTS-certified organic fabric.
    An Wilson & Frenchy Organic Terry Tie Singlet, featuring a sun embroidery, perfect for baby girls.
    Wilson & Frenchy Organic Terry Tie Singlet (Multiple Variants)
    Wilson & Frenchy
    $26.60 $35.00 You Save 24%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Quincy-Mae-Organic-Cotton-Knotted-Beanie-Amber-Naked-Baby-Eco-Boutique
    Quincy Mae Organic Cotton Knotted Beanie- DAMAGED - AMBER - 0-6 MONTHS ONLY
    Quincy Mae
    $5.99 $19.00 You Save 68%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Wilson-and-Frenchy-Organic-Stripe-Rib-Footed-Leggings-Arctic-Front-View-Naked-Baby-Eco-Boutique
    Wilson-and-Frenchy-Organic-Stripe-Rib-Footed-Leggings-Arctic-Back-View-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Stripe Rib Footed Leggings (Multiple Variants) - LUCKY LAST - CAMEO ROSE - 0-3 MONTHS ONLY
    Wilson & Frenchy
    $18.20 $35.00 You Save 48%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Chartreuse/Aster/Sienna Grech & Co. Snap Matte Hair Clips - Set of 3 (Multiple Variants) - Naked Baby Eco Boutique
    Crimson/Tuscany/Desert Teal Grech & Co. Snap Matte Hair Clips - Set of 3 (Multiple Variants) - Naked Baby Eco Boutique
    Grech & Co. Snap Matte Hair Clips - Set of 3 (Multiple Variants)
    Grech & Co.
    $13.00
    Sale
    Rainbow / 0-3 Months Aster & Oak Organic Cotton Ruffle Shorts (Multiple Variants) - Naked Baby Eco Boutique
    Aster-And-Oak-Organic-Cotton-Ruffle-Shorts-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Cotton Ruffle Shorts (Multiple Variants)
    Aster & Oak
    $28.20 $47.00 You Save 40%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Baby's Aster & Oak blue short-sleeved organic cotton onesie with button details.
    Aster & Oak Organic Rib Henley Onesie made of organic cotton with button detailing and a chest pocket on a white background.
    Aster & Oak Organic Rib Henley Onesie - LUCKY LASTS - NEWBORN & 0-3 MONTHS ONLY
    Aster & Oak
    $34.20 $45.00 You Save 24%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Unicorn / Newborn Aster & Oak Organic Cotton Flutter Onesie (Multiple Vairants) - Naked Baby Eco Boutique
    Rainbow / Newborn Aster & Oak Organic Cotton Flutter Onesie (Multiple Vairants) - Naked Baby Eco Boutique
    Aster & Oak Organic Cotton Flutter Onesie (Multiple Vairants)
    Aster & Oak
    $28.20 $47.00 You Save 40%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Grech-And-Co-Full-Piece-UPF-50-Recycled-Swimsuit-Blush-Bloom-Naked-Baby-Eco-Boutique
    Grech-And-Co-Full-Piece-UPF-50-Recycled-Swimsuit-Mauve-Rose-Naked-Baby-Eco-Boutique
    Grech & Co. Full-Piece UPF 50+ Recycled Swimsuit
    Grech & Co.
    $111.00
    Sale
    Aster & Oak infant's onesie with woodland animal print on a white background, made from GOTS-certified organic cotton.
    Newborn baby asleep on a white textured blanket, wearing an Aster & Oak Organic Bunny Luxe Rib Long-Sleeved Onesie with a bow headband.
    Aster & Oak Organic Bunny Luxe Rib Long-Sleeved Onesie
    Aster & Oak
    $47.20 $59.00 You Save 20%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Anchor Blue/Rust / Premmie Wilson & Frenchy Organic Stripe Rib Knotted Beanie (Multiple Variants) - Naked Baby Eco Boutique
    Hazelwood/Ecru / Premmie Wilson & Frenchy Organic Stripe Rib Knotted Beanie (Multiple Variants) - Naked Baby Eco Boutique
    Wilson & Frenchy Organic Stripe Rib Knotted Beanie - LUCKY LAST - ANCHOR BLUE/RUST - NEWBORN
    Wilson & Frenchy
    $9.35 $20.00 You Save 53%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Aster-And-Oak-Organic-Cotton-Chunky-Knit-Cardigan-Taupe-Naked-Baby-Eco-Boutique
    Aster-And-Oak-Organic-Cotton-Chunky-Knit-Cardigan-Taupe-Flatlay-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Cotton Chunky Knit Cardigan - LUCKY LAST - TAUPE - 5 YEARS ONLY
    Aster & Oak
    $41.60 $80.00 You Save 48%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Wilson-And-Frenchy-Organic-Rib-Stripe-Henley-Tee-Plum-Stripe-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Rib-Stripe-Henley-Tee-Mineral-Blue-Stripe-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Rib Stripe Henley Tee (Multiple Variants)
    Wilson & Frenchy
    $21.00 $35.00 You Save 40%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    A Wilson & Frenchy Organic Pocket Tee (Multiple Variants) baby and toddler t-shirt with a pocket.
    A blue short-sleeve number with Wilson & Frenchy Organic Pocket Tee for a baby boy, by Wilson & Frenchy.
    Wilson & Frenchy Organic Pocket Tee (Multiple Variants)
    Wilson & Frenchy
    $26.60 $35.00 You Save 24%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    A black Anarkid organic cotton t-shirt with "refuse to be quiet" text pattern printed all over it.
    Anarkid organic cotton grey baby drop back t-shirt with "peace off" printed on the front.
    Anarkid Organic Cotton Drop Back T-Shirt - LUCKY LAST - 3-6 MONTHS ONLY
    Anarkid
    $11.25 $45.00 You Save 75%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Wilson-And-Frenchy-Organic-Terry-Hooded-Sweat-Top-Birch-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Terry-Hooded-Sweat-Top-Lily-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Terry Hooded Sweat Top - LUCKY LASTS - BIRCH - 4 & 5 YEARS ONLY
    Wilson & Frenchy
    from $37.40 $55.00 You Save 32%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Wilson-And-Frenchy-Knitted-Ribbed-Hat-Dew-Naked-Baby-Eco-Boutique
    A smiling baby wearing a Wilson & Frenchy Knitted Ribbed Hat and a yellow sweater with a blue giraffe pattern, seated against a beige background.
    Wilson & Frenchy Knitted Ribbed Hat
    Wilson & Frenchy
    $34.40 $43.00 You Save 20%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Wilson-and-Frenchy-Organic-Terry-Slouch-Shorts-Mineral-Nutmeg-Stripe-Naked-Baby-Eco-Boutique
    Wilson-and-Frenchy-Organic-Terry-Slouch-Shorts-Dawn-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Terry Slouch Shorts (Multiple Variants)
    Wilson & Frenchy
    $24.00 $40.00 You Save 40%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    PRE-ORDER: Aster & Oak Organic Swan Print Long Sleeve Top - Naked Baby Eco Boutique
    PRE-ORDER: Aster & Oak Organic Swan Print Long Sleeve Top - Naked Baby Eco Boutique
    Aster & Oak Organic Swan Print Long Sleeve Top
    Aster & Oak
    $33.32 $49.00 You Save 32%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Wilson-And-Frenchy-Knitted-Bauble-Bonnet-Ecru-Naked-Baby-Eco-Boutique
    A smiling baby dressed in a yellow knitted outfit with a Wilson & Frenchy Knitted Bauble Bonnet sits against a beige background.
    Wilson & Frenchy Knitted Bauble Bonnet
    Wilson & Frenchy
    $34.40 $43.00 You Save 20%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    Wilson-and-Frenchy-Organic-Terry-Sweat-Shirt-Apple-Papple-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Terry Sweat Shirt (Multiple Variants) - Naked Baby Eco Boutique
    Wilson & Frenchy Organic Terry Sweat Shirt (Multiple Variants)
    Wilson & Frenchy
    $21.04 $45.00 You Save 53%
    3 For 2 BOGO Offer (OUTLET Items ONLY)
    Sale
    A Wilson & Frenchy Organic Tee - LUCKY LAST - HELLO JUNGLE - 0-3 MONTHS ONLY with monkeys and sloths on it, featuring a side-neck button opening for easy dressing. This soft and breathable baby t-shirt is perfect for keeping your little one comfortable all day.
    A Wilson & Frenchy Organic Tee - LUCKY LAST - HELLO JUNGLE - 0-3 MONTHS ONLY with soft, breathable fabric and a side-neck button opening, featuring adorable birds.
    Wilson & Frenchy Organic Tee - LUCKY LAST - HELLO JUNGLE - 0-3 MONTHS ONLY
    Wilson & Frenchy
    $26.60 $35.00 You Save 24%
    3 For 2 BOGO Offer (OUTLET Items ONLY)

    One Baby Clothes Shop To Dress Your Little One From Head To Toe!

    From the perfect baby sunglasses to adorable merino socks, Naked Baby is your home for baby clothes with natural style. Our carefully curated range of organic baby fashion makes us one of the best online baby clothing stores in NZ. Forget running around busy shopping centres. Shop from the comfort of your home and enjoy our fast dispatch and express delivery*.

    Find all your favourite baby clothing brands here including: Aster & Oak, Quincy Mae, Lamington, and Wilson & Frenchy.

    Each brand has been selected for its superb quality, on-trend style and sustainable and ethical practices. And, of course, all clothing must be durable enough to withstand the rigours of a childhood spent playing outdoors! At Naked Baby, we think that’s just the way it should be.

    You’ll find dresses, onesies, sleepwear and much more made with the softest of organic cotton and other natural fibres. Build the ultimate eco-friendly wardrobe full of gorgeous pieces made with lots of love but no nasty chemicals. Whether you’re shopping for your little one or in search of the perfect baby gift, Laybuy and Afterpay make it convenient to shop now and pay in instalments.

    Not All Baby Clothes Stores Are The Same

    Forget cheap and mass-produced baby clothing stores; at Naked Baby, we do things differently. We’re one of the few baby clothes stores in NZ where making ethical choices about what your kids wear doesn’t have to mean compromising on style. Shop our range for the very best in organic baby clothes and accessories that suit your eco-conscious lifestyle.